fashion industry

The Best Kept Beauty Secret for Bright and Open Eyes

Makeup takes a lot of trial and error. Although most people stick to the basic colors and shades — black, brown, tan, etc., there’s a color that’s often overlooked. Eyeliners in this color have the power to change your look like never before. Without further ado, the best kept beauty secret is none other than white eyeliner.

Although this product sounds a bit basic, most people do not incorporate white eyeliners into their makeup collections. So, what does white eyeliner do, and how exactly does it work for bright and open eyes?

It’s simple. White eyeliner naturally brightens and opens the eyes up by extending the inner white in the eye area. Therefore, white eyeliner can be used for anyone.

The trick is to put white eyeliner on the lower lash line, thickness of the line being a preference. Next, add a little white eyeliner to the inner and outer corners of the eyes. You can still keep your regular eyeliner color of your choosing on the top lash line, but the white lower lash line in white is key. You can also take a small fluffy brush or beauty blender to blend the white eyeliner dots around the corners of the eyes. This highlights, brightens and expands the natural shape of your eyes all in one. You also won’t ever have to worry that it won’t match the rest of your makeup.

Another quick and easy tip when using white eyeliner, or a white shadow stick if preferred, would be to use the white as a base coat before eyeshadow. The pigment of eyeliners and shadow sticks are much stronger than eyeshadows, so using a white eyeliner or shadow stick is a sure way to make your eyeshadow and eyeliner pop even more than usual.

The most highly-rated white eyeliner you can find on the market would have to be the Stila Stay All Day® Waterproof Liquid Eye Liner . If you’re looking for something a little thicker than can double as a highlighter or shadow stick, the NYX Professional Makeup Jumbo Eye Pencil in Milk is about to become your new best friend.

This best kept beauty secret is cheap, easy and universally effective, in addition to brightening and opening up your eyes. Once you start using white eyeliner, you definitely won’t be able to stop.