fashion industry, Pinterest

Optimizing Pinterest: How to Utilize Group Boards

Do you ever find yourself on Pinterest for hours on end?? Scrolling, re-pinning, and spending way too much time trying to find all of your outfit inspo? Well, believe it or not, Pinterest can be more than just a hobby. Pinterest can be vital to growing a business and reaching larger audiences. Anything that is associated with your business’ website can have a pin attached to it. Joining group boards is also key to gaining more traffic to your site.

Group boards can have thousands of followers and also have multiple contributors that all pin content within the realm of the board’s topic or theme. These group boards help to get your pins more exposure and have a larger reach than just your personal board. Pingroupie.com is a great research tool to find niche specific boards and it also gives you data pertaining to number of followers, contributors, and etc. that a board has. 

Follow Casting Coin on Pinterest here and see what our talent has been up to!