Last weekend, Casting Coin hosted Glam Shoot Station at the prestigious Cabana / Capsule tradeshows in NYC. For 3-days, our team of world-class makeup artists and photographers treated show presenters (brands – out future clients!) to a free makeover and photo session.

BECCA Cosmetics, Estee Lauder’s most cultish makeup brand partnered with Casting Coin by providing all of the makeup.

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The purpose of this activation was to take the Casting Coin’s experience of connecting brands and artists online – and bring it offline. It worked!

All told, our team worked with an astounding 130+ attendees – the Glam Station was slammed – open to close.

OK! Magazine, Business of Fashion, LEVI’s, Dickies, and over 100 other brands came and and experienced Casting Coin IRL.

Glam Shoot Station was such a success, we plan to templatize it and present and all of Liberty Fairs shows in 2020 – especially Miami Swim Week in July where we have a huge activation planned including a VIP Scarface Party (shhh….ask us for an invite).

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WANT AN INVITE TO OUR NEXT GLAM SHOOT STATION?

Email
Brands@CastingCoin.com